Founders & Key Team Members
Ahaana Singh (Co-Founder/Berkeley, Sr.), Caroline McGuire (Co-Founder/Berkeley, Sr.), Adam Deangelo (Co-Founder/BU, Jr.), Josie Lee (Bus. Development/Berkeley, Jr.)
Pedi-Ed improves overall pediatric patient outcomes by developing and distributing age appropriate videos (and other future content mediums) that explain a diagnosis or procedure to young patients and their families.
Young patients, and their families, who receive a severe health (complicated) diagnoses experience fear and are not well informed about their condition or treatments. This is especially true for underrepresented and low income segments. Research suggests that negative emotions (outlook) and misunderstanding/poor information can contribute to poor outcomes. According to a 2010 study published in The Journal of the American Medical Association, chronic illnesses in children doubled from 12.8 percent in 1994 to 26.6 percent in 2006, with low-income, racial and ethnic minority children being disproportionately affected.
Provide young patients with age appropriate video content that explains a diagnosis, procedure or treatment. Current videos starring characters Afi and Zozo are specific to heart conditions.
Theory of Change
By making pediatric health education and information easy to understand and accessible to patients, families and doctors, patients will have a more positive outlook, parents will be able to make more informed decisions, patients and parents will be more likely to follow doctor advise, thus improving the patient experience and ultimately their outcome.